If you think of social media archiving only as a necessary evil, think again. Sure, you need it to stay out of trouble with the compliance professionals who keep you on the right side of the SEC and FINRA. But social media archiving can also make your marketing more effective. This happens when you use it to collect and analyze information that inspires content and helps you manage your firm’s online reputation.

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Our data center provides optimization through its operations via secure, scalable,and redundant facilities. An on-site team is responsible for the purchase, configuration, and maintenance of all physical hardware, application software, and operating systems in our data center and it is staffed 24/7.

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More and more RIAs are successfully marketing themselves on LinkedIn, Twitter, Facebook, and other social networking platforms. But there’s still a lot of confusion about what SEC regulations allow on social media. A lot of that confusion clearly comes from the rich but complex features of each platform, and how the regs apply to each feature. To our knowledge, no one has attempted a feature-by-feature analysis of what’s allowed, on one piece of paper. So here’s ours (see chart). We welcome your comments and suggestions.

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The Social Media Regs and RIAs is a chart intended to illustrate how the use of social networks maps to the rules and regulations for registered investment advisors. This chart will evolve as the regulators provide ongoing guidance – as FINRA has with its most recent release of 11-39.

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Take a Look at the Big Picture and download the Arkovi overview to see what we are all about.

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Social Media for Financial Advisors June 2011ByAllAccounts Replay Featuring D. Bruce Johnston, Blane Warrene and Zach Hedges

LinkedIn 10 Mistakes to Avoid May 2011Featuring Mike Byrnes, Byrnes Consulting

Social Media Analytics – How and Why April 2011Featuring Joe Polidoro and Marketeria

Client Acquisition in the 21st Century January 2011Featuring eRollover

Getting Social into Your Business, July 2010Featuring Joe Polidoro & Triplestop LLC

Compliance & Social Media Promote & Protect Your Firm, August 2010Featuring Chris Winn & Advisor Assist

Facebook for Business Using Fan Pages for Business, October 2010Featuring Stephanie Sammons, Wired Advisor

Get on Board with Social Media Integrate Social Media & Your Web Site, September 2010Featuring Loic Jeanjean, Advisor Websites