
One discussion we often have with our customers is how to manage posting to all of their social media accounts. Everyone is so busy during the day, they may not have time to go to Facebook or Twitter and give their fans and followers the attention they deserve. Luckily, Hootsuite is a fantastic tool that can make everyone’s lives easier when it comes to posting to social media. Hootsuite provides users with a dashboard containing both their Twitter and Facebook accounts. Everything you need to see is right there in one place....
read moreFor those of you not on Pinterest yet, you are really missing out! Pinterest is a new social media platform that has caught fire over the last several months. It’s a completely visual tool where you can create board of images based on topics that interest you, such as style, food, movies, books, and technology. Not only are individuals having fun with this new platform, but businesses are now excited to use Pinterest as a way to capture customer’s attention by the use of images. For more details, tune in to the Social Media...
read moreIf you have been walking around a store or flipping through a magazine, you have probably seen a QR code. Short for “Quick Response” codes, these barcode-like images can be creatively integrated into your business for marketing purposes. For example, you can use QR codes to share a text message, a specific URL link, or a business card. For more information on how to get started with QR codes, tune in to the Social Media Minute below. Show Notes: About QR Codes Creating QR Codes...
read moreEditor’s Note: We are pleased to share a blog post recently written by Amy McIlwain of Financial Social Media. Today Financial Social Media is thriving as a compliant provider for Social Media Education to Financial Advisors, Insurance Agents & Financial Service Agents. On February 5, 2012 the Super Bowl became the most highly viewed program in American history. 112 million sets of eyes tuned in to the game for an infinite number of reasons—to cheer for their favorite team, to watch commercials, to critique the halftime show, to...
read moreAs the Marketing Coordinator for Arkovi, I was thrilled to be able to attend last week’s TD Ameritrade 2012 National Conference. As I prepared for my first conference, I was looking forward to providing advisors with social media resources in the social media lab. In particular, I was excited to lead a roundtable discussion on social media tactics, a subject still uncharted for many advisors. During the lab, I would hear the thoughts, goals, and worries advisors have regarding social media. I had plenty of expectations of what the...
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