Arkovi partner eRollover joined us for an advisor-focused session on client acquisition on January 19, 2011. Discussing the intersection of traditional prospecting techniques with social media…
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A fantastic blog post by the Twitter team (science of the hashtag) illustrates the techniques and capability of using hashtags on Twitter. We’ve covered before the versatility of Arkovi as a discovery/research and monitoring tool as well as your archiving and compliance solution for social media (see also our online feature overview).
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Facebook Groups archiving has been introduced into Arkovi - a common request from our customers. It is very easy to get started adding your Facebook Groups and there is no limit on number of groups you may add. For new users to Arkovi - see our Getting Started Guide at the Arkovi Online Support Center [...]
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The Arkovi Support Center offers an array of helpful resources for using Arkovi Social Media Archiving, requesting customer care and giving us feedback. Be sure to drop by and review:
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One of the underlying benefits of social media archiving is the ability to survey your content in one repository. Whether you would like to write a year end recap for your customers, trend your content topics or take your data into Excel or other formats for further analysis - Arkovi delivers this capability.
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Editor’s Note: We are pleased to offer an updated edition of Russ Thornton’s original post of a day in an advisors life using social media. Candidly, this has been the most read post on our blog since our launch in September 2009. Russ was kind enough to provide an inside glimpse of how a successful advisor has developed a workflow to integrate social media into his business. We found it compelling that he has found an approach that enables him to leverage a broad menu of platforms while managing content creation (Hootsuite - which we happen to love too!) and archiving/backup (ahem, using Arkovi) from consolidated tools. All of us welcome your feedback, comments and questions.
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Replay the September 22, 2010 Arkovi webinar featuring guest Loic JeanJean from Advisor Websites as we discuss strategy and tactics for integrating social media with your web site. Loic covers the major social platforms, including Facebook, LinkedIn, Twitter and how to best leverage them in conjunction with your business web presence. Loic and the Arkovi team wrap up the webinar by covering the intersection of compliance, marketing and social engagement. This includes how to leverage social media archiving, compliance and market intelligence tools.
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We receive a lot of questions around compliance - specifically leveraging social media under FINRA and SEC regulatory rules and guidelines. We also invest a lot of energy in educating and raising awareness on this topic through articles, webinars and other efforts.
Recent efforts include:
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Three steps to getting social media right with your web site featuring @advisorwebsites and @arkovibackups on 9/22 at 2 PM EDT via https://www1.gotomeeting.com/register/734978632
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The folks over at oneforty.com have built for Twitter what the iTunes App Store is for the iPhone, iPod Touch and iPad - a community reviewed directory of apps contributing to social media for a multitude of mediums (mobile, web, software apps, etc.). One of the more compelling features of oneforty.com are the toolkits, assembled by users and the oneforty team - that batch together apps to meet specific needs.
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